ARLINGTON, VA, December 16, 2021: The Lukens Company (TLC), an industry-leading marketing agency that provides expert direct response, donor development, and fundraising strategies, today announced that Seth Colton will become President & Managing Partner, effective immediately.
“As we look to the future, Seth and I share a vision to expand our best-in-class marketing and donor fundraising with creativity and innovation.”
In his role as President & Managing Partner, Colton will be responsible for all day-to-day operations and financial management of the growing organization. Colton, a communications and development veteran, has served as TLC’s Executive Vice President since 2014.
“Seth’s promotion is recognition of the incredible contribution he’s made to TLC over the years,” said Walter Lukens, CEO of TLC. “As we look to the future, Seth and I share a vision to expand our best-in-class marketing and donor fundraising with creativity and innovation.”
This announcement coincides with TLC’s refreshed mission to help cause-oriented organizations make the world better as the agency keeps evolving to meet clients’ shifting needs. “Our core values state, ‘we change the world for the better,’” said Colton. “That’s not naïve idealism—that’s a goal we share with our clients and teams. I’m thrilled to take on this new role as TLC continues to grow in exciting ways and serve our clients and the important work that they do. Our commitment to excellence is at the heart of this new chapter—just as it always has been.”
To learn more about TLC Political, click here.
About TLC Political
TLC Political is a full-service direct response marketing agency that specializes in custom voter contact, fundraising, and issue advocacy programs for Republican candidates, committees, and causes. Rooted in data, our team of experts works tirelessly to provide highly targeted and creative communications that drive powerful results. In fact, we’ve raised historic amounts of critical revenue and executed award-winning campaign strategies for some of the nation’s largest and most high-profile political brands, including Majority Leader Mitch McConnell, Ted Cruz, RAGA, NRCC, and NRSC. And more than that, we pride ourselves in being a true partner, fighting in the trenches alongside our wide array of clients.
Media Contact
Jennifer Swartz
Director of Marketing
jswartz@thelukenscompany.com