CATEGORY: CONSULTING

April 26, 2021 | 3 min read

3 Ways to Navigate the Digital Political Advertising Landscape

As we are all too aware, digital political advertising has made a bit of news over the last 5+ years. From Obama using it in its early days to propel...

October 29, 2020 | 5 min read

The Maps Are Changing: How Will it Impact Your Virginia Campaign Preparations for 2021?

If you too are a lover of campaigns, there’s no doubt that Virginia’s off-year elections have caught your attention. The state provides the first temperature check for how the President...

September 30, 2020 | 2 min read

What’s the Deal with the Census and Redistricting?

Election season is upon us. The ballots for 2020 are set. Americans across the nation are casting their votes. And the counts in November will determine which party controls everything...

August 14, 2020 | 5 min read

How to Adjust Your Advocacy & Public Affairs Strategy Amidst COVID-19

Last year, Tim Cook tweeted that users should be able to have a say in whether information about them can be collected, specifically in relation to Facebook. And Apple’s newest...

July 21, 2020 | 2 min read

Preparing for the Franked Messaging Blackout

The franked messaging blackout window for House members begins on August 5—less than three weeks away. Is your office ready? Despite our best hopes, COVID-19 is not going anywhere anytime...

June 30, 2020 | 5 min read

The Facts Matter

When assembling a campaign, what makes the cut for your to do list? Rich media content? Stump speeches? Fundraising lists? While these are all critical pieces of a campaign, one...

April 06, 2020 | 3 min read

How Franked Texting Can Help Get Your Message Out During COVID-19

With constantly evolving COVID-19 developments, there is a LOT of misinformation out there as people are adapting to new routines and dealing with rising anxiety. It’s therefore of critical importance...

May 18, 2016 | 4 min read

Long Live Print! 5 Reasons Direct Mail is Still Highly Effective

Scrolling through most direct marketing magazines and websites, the majority of what you’ll find bounces between social media, mobile platforms, content marketing, Adwords, and other methods deemed much cooler and...

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